Hong Kong · Built for APAC

Run your whole brand from one calm workspace.

HK BOYU LIMITED is a SaaS workspace that unifies your store, customers, ads and operations — so the next decision is obvious, not buried in twelve dashboards.

0+APAC brands onboarded
0%avg. retention lift
0%platform uptime
Live · 412 sessions +18.4% week-on-week
The platform

Everything a modern brand juggles — in one calm canvas.

From the first click to the third repeat order, BOYU brings every system, signal and stakeholder onto the same page. No more spreadsheet relay races.

Live workspace

A single command center for revenue, retention and operations.

Watch the heartbeat of your brand in real time — orders, returns, ad spend, inventory, support — all in one place. Drill into any metric, share any view.

Linear · Bento layoutOpen ↗
Identity graph

Know who your customer really is — across every touchpoint.

Resolve emails, phone numbers and device IDs into one durable profile. See what they bought, browsed and asked support about — without a single spreadsheet vlookup.

Profiles unified2.4M+
Journey canvas

Drag, drop, ship — lifecycle automations that don't need a developer.

Build welcome flows, win-backs and VIP perks visually. Branch on behaviour, not guesses.

Live in 14 days

From signed contract to first automation — a fortnight, not a quarter.

Our HK-based onboarding pod runs migration, training and the first three playbooks for you.

Solutions

Built for the way young APAC brands actually run.

Whether you're shipping your first ten thousand orders or expanding from Hong Kong into Tokyo, the BOYU workspace meets your team where it is.

Founders & operators

One screen, the whole brand.

Glance-friendly KPIs, week-over-week deltas and the next three actions you should take — every Monday morning.

Best for0 – 30 staff
Marketing & CRM

Retention that compounds, week after week.

Pre-built lifecycle blueprints for beauty, fashion and F&B — calibrated against 320+ live APAC brand cohorts.

Avg. retention lift+42%
Operations

Inventory that warns you before the customer does.

Tie sell-through, lead time and supplier SLA to your forecast — so the first sign of a stock-out isn't an empty product page.

Stock-out reduction−61%
How it works

Four steps. No SQL. No surprises.

Most BOYU customers move from kickoff call to live automation inside fourteen working days. Here's the path.

By the numbers

The kind of growth you can actually point at on a board deck.

0%
average retention lift after the first quarter on BOYU
0days
median time from contract to first live automation
0x
median LTV-to-CAC across active APAC customers
0%
platform uptime, audited rolling twelve months
// Mira&Co ◇ Northbay ⊕ Hojo ▲ Lumi&Lin ◎ Saltwild ✦ Otsu Lab

BOYU replaced four tools and an analyst in our first quarter. The team finally talks about customers, not about which spreadsheet has the right number.

Director of Growth · APAC personal-care brand · GMV USD 9M / yr
About HK BOYU LIMITED

Built in Hong Kong. Trusted across Asia-Pacific.

Headquartered on Fuk Wing Street, Sham Shui Po, HK BOYU LIMITED is a software company on a quiet but stubborn mission: to give the next generation of consumer brands the operating system they deserve. We pair a globally-experienced engineering team with operators who have actually shipped products, run campaigns and chased shipments — so the tool we build feels obvious, not ornamental.

Our principle

Calm software wins.

A workspace that nags less, alerts smarter and lets your team think — that's the bar we hold every release against.

Our region

APAC, end-to-end.

From Cantonese support desks to JPY-aware reporting, every detail is shaped for the markets our customers operate in.

Our promise

No vendor lock-in.

Your data is yours. Export, mirror, walk away — we earn renewal every quarter, not with a one-way door.

Get in touch

Let's see if BOYU is the right fit — in twenty minutes flat.

Tell us where you sell, who you sell to, and what's slowing you down. We'll walk you through a tailored demo or, if BOYU isn't the right tool, we'll honestly say so.

Book a demo

We reply within one business day · Hong Kong time.

Stop firefighting your stack. Start running your brand.

Join 320+ APAC brands already running their commerce, customer and ops on BOYU.